Summer associates and interns in law firms around the United States once again have access to relevant and useful legal research training materials from West.
But this year, that doesn’t mean they have to carry those materials around with them.
West went green, substituting heavy paperwork for easy-to-navigate online materials found on the West Summer Associate Program page on the West Web site. The move also meant the end of shipments of thousands of pounds of paper to large and medium-sized law firms all over the country.
The West Summer Associate Program is designed to pick up where law school programs left off and prepare associates for their summer internships and clerkships.
Lea Harpster, a director in Large Law Marketing at West, says the firms get a big benefit from the annual program.
“We’re there with cost-effective Westlaw research strategies and tips to ensure that summer associates have a foundation of Westlaw knowledge,” says Harpster. “We also give them an understanding of the firm’s contract so that when they’re out there working with the attornies in the firm they’re efficient and more importantly, they’re effective.”
In this video clip, Harpster explains how the changes in the West program came about for 2009. And, Stephanie Krause, a senior marketer at West, talks about some other environmentally-friendly components of the program for summer associates, including a biodegradable pen and a global tree-planting initiative:
Harpster says feedback about the green initiative by West shows it has “really resonated with the firms and the summer associates.”
The West Summer Associate Program page has more information on the materials available, including numerous webinars and ways to get additional free legal research training.
Posted by Kevin Hunt in:
In Practice | Practice tips |
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